Lure Fishing

8 Per Pack

The Shrug Minnow is designed for a slow retrieve with pauses to emulate a swimming bait fish, the rolling action from the steady retrieve alongside...

The new formula used in Berkley Gulp! Isome is reported to catch 30% more fish that the standard Gulp! Formula. These 2 inch sandworms are perfect ...

16 Per Pack

The Ultimate worm, Sabiky, is it cheating? That’s the question posted by Berkley on their Japanese site. It does look like something you might see ...

12 Per Pack

11 Per Pack

12 Per Pack

The Powerbait Hollow Sand Worm is a great addition to the Powerbait Armoury. Featuring a hollow cavity inside the body to completely encapsulate th...

10 Per Pack

12 Per Pack

The new formula used in Berkley Gulp! is reported to catch 30% more fish that the standard Gulp! Formula. The Baby Squid is a tiny micro bait ideal...

The new formula used in Berkley Gulp! is reported to catch 30% more fish that the standard Gulp! Formula. The Baby Sardine creates a fine vibration...

The DoLive Stick is a high specific gravity stick bait that combines the roles of a high specific gravity straight worm that specialises in fall ba...

The Blaster Shad is a lure dedicated to pike fishing. After 5 years of research and development, we present to you this concentrate of innovations ...

A combination of the FIIISH Sandeel head with an inverted paddle tail body that gives a fluid, realistic and irresistable swimming action. The inve...

PATENTED SWIM CONCEPT HSV - Thanks to a combination of shapes tested and developed in Brittany to imitate the swimming of a live sand eel, the uniq...

PATENTED SWIM CONCEPT HSV - Thanks to a combination of shapes tested and developed in Brittany to imitate the swimming of a live sand eel, the uniq...

PATENTED SWIM CONCEPT HSV - Thanks to a combination of shapes tested and developed in Brittany to imitate the swimming of a live sand eel, the uniq...

INVERTED PADDLE Activates very quickly: The tapered body and small upward flipper give a superbly reactive natural swimming action. This action is ...

SHORE Linear / Slow recuperation. Developed for low depth. PH2S PATENTED ATTACHMENT SYSTEM This innovative system has been designed to allow the u...

UNIQUE HEAD WITH 3 ACTIONS - Keeps the lure horizontal during a pause in the anglers action just a few centimetres off the bottom, a position that ...

UNIQUE HEAD WITH 3 ACTIONS - Keeps the lure horizontal during a pause in the anglers action just a few centimetres off the bottom, a position that ...

EXTRA SOFT BODY, REALISTIC SWIM The extra-soft plastic body of the Black Minnow combined with the lead heads "off-shore" and BM "shore" give it a n...